Client
Zeekr Design
Location
Gothenburg
Role
UI-Design, Concepts, 3d & Motion
001 FR Racing App
The Zeekr 001 FR is a sport version of the standard Zeekr 001. Built for extreme acceleration and joy of driving. There was a need to design a race companion app to enhance the impression of a ultra fast sport car with features to tune to the car settings, keep track of laptimes, drift mode and visualize G-forces.
A lot of work with this application is under strict NDA and can unfortunately not be shown at the moment.
Make it look sazzy
We were handed the task of improve the design of an existing app developed by our colleagues in China. While the original version was functional, it lacked visual excitement and did not fully convey a sporty character. Our goal was to make the experience more engaging and dynamic.
I refined parts of the interaction design, enhanced the 3D environment, and completely redesigned the UI with a fresh, sport-inspired look. The result was an app that felt faster, bolder, and more aligned with the performance-focused identity we wanted to communicate with the FR.
